The Wilderness Tourism Association of the Yukon (WTAY) is a non-profit organization that provides leadership, advocacy, stewardship, education and marketing support to the Yukon’s wilderness-based tourism operators.
Our members represent a wide range of individuals, tourism businesses and iconic wilderness tourism experiences throughout the Yukon. WTAY is a community of guides, outfitters, tour operators, lodge owners, equipment sales and rental companies and more, who are connected to and are stewards of the Yukon’s land, water, culture and people.
Get invlovedGuided by the Yukon Tourism Development Strategy, WTAY has made the following commitments in order to develop a successful year-round destination and industry in the Yukon: